SEO Blogging Guide for Beginners

Having a strong online presence is crucial for any business or individual looking to reach a wider audience and drive traffic to their website. One effective way to achieve this is through search engine optimization. SEO, or search engine optimization, is the process of optimizing a website to improve its visibility and ranking in search […]

Create a Successful Marketing Plan in 2023

Creating a successful marketing plan is crucial for the growth and success of any business. By following a few key steps, businesses can develop a comprehensive marketing plan. This will enable them to meet their goals and compete effectively in the digital marketplace. Read on to learn how to create a successful marketing plan in […]

The Importance of a Marketing Campaign

Marketing campaigns are an essential component of any successful business strategy. They help businesses to connect with their target audience, improve user experience, and ultimately boost net profitability. Read on to learn more about the importance of a marketing campaign. Successful Marketing Campaign To run a successful marketing campaign for your business, you should first […]

How to Increase Traffic to Your Blog Posts

Blogging has become an essential part of the digital world. To maximize your impact, it’s important to know how to increase traffic to your blog. One effective way to increase traffic to your blog is by using search engine optimization. By using relevant keywords and popular links to specific sales pages, you can improve the […]

Important Aspects of a Business Website

In today’s digital age, having a robust online presence is crucial for the success of any business. With most consumers searching for products and services online, companies must develop a website marketing strategy to attract potential customers. This strategy should focus on creating a visually appealing website and integrating online and offline channels. Doing so provides […]

Branding VS. Logo Design

Branding vs. logo design is important for creating a visual identity for a business or organization. However, they serve different purposes. A logo is a visual symbol or icon representing a brand and typically consists of a graphic and/or typographic design. It serves as a recognizable and memorable mark that helps to identify a company, product, or […]

Sponsorships Help Build Brand Awareness

You may have been to events or seen organizations with other businesses. sponsors. There are many kinds of sponsorships, including charitable or endorsements. No matter the type of sponsorship, they all influence how consumers see your brand. Sponsorships can even be seen as a kind of advertising because they can help build your brand’s reputation. […]

The Importance of Branding for Business

In business, branding is extremely important. Branding is so much more than just colors and a logo. In fact, branding is the identity of your entire business and helps your customers recognize the company. Branding is a vital part of business because the competition is rising everyday with social media and new brands being created. […]

Top E-Commerce Challenges of 2023

Inflation is rising, and many have been wary about purchasing in person and online. Though this problem persists, e-commerce growth is still growing and generating significant profit. However, e-commerce businesses still have many challenges to overcome. We’ve researched and discovered some of the top e-commerce challenges in 2023 to share with you. Consistency Across Channels […]

Aizaz UI Hassan

Web Developer & Graphic Designer

Aizaz has been the driving force behind Silesky’s web development for over five years. As both a graphic designer and UI/UX developer, he brings a rare mix of technical precision and creative clarity to every project.

What sets Aizaz apart is his ability to understand and interpret the assignment—no extra hand-holding, just sharp instincts and calm professionalism. When timelines are tight and expectations are high, Aizaz is the teammate you want in your corner.

Creative and detail-oriented, Aizaz builds clean, modern websites that marry style with substance. From intuitive flows to scalable layouts, his work consistently delivers digital experiences that perform as well as they look.

With every project, Aizaz ensures the design feels effortless for users and does the heavy lifting for the brand.

Sue Hilger, MBA

Chief Growth Strategist

As Chief Growth Strategist at Silesky Marketing, Sue plays a key role in expanding the agency’s client base while cultivating long-term partnerships grounded in trust, collaboration, and measurable success. She works closely with organizations to help them meet their business goals—and then go beyond them—through smart, scalable marketing strategies.

With an MBA and deep expertise in both B2B and B2C environments, Sue bridges the gap between strategic planning and hands-on execution. She guides clients through Silesky’s end-to-end process, beginning with in-depth discovery and needs assessments and continuing through branding, messaging, digital advertising, and campaign rollout.

Sue is focused on long-term impact. Many of Silesky’s client relationships span decades, which speaks to her ability to integrate seamlessly, think strategically, and consistently deliver results. For Sue, every engagement is more than a project—it’s a partnership.

Mya Stengel

Content Developer & Video Editor

Mya brings the heart of a storyteller and the precision of a screenwriter to every project. With a background in Hollywood scriptwriting—particularly in the horror genre—she understands how to build intrigue, capture attention, and deliver a message that lands with impact.

A lifelong book lover turned brand storyteller, Mya has a gift for finding each client’s voice and shaping it into something authentic and memorable. Whether she’s writing SEO-driven blog content, editing silent video loops, or cutting together a punchy hero reel, she focuses on what makes a brand distinct and brings it to life with clarity and emotion.

From blog posts to behind-the-scenes edits, plot twists to punchlines, Mya’s work helps brands connect more deeply and tell stories that resonate.

Ashelin Walker

Digital Marketing Strategist

Ashelin is a digital marketing strategist who blends technical know-how with creative insight. At Silesky Marketing, she turns strategy into results—helping clients attract the right leads, connect with their audience, and strengthen their online presence.

She designs high-converting landing pages, launches targeted email campaigns, manages CRM platforms, and creates on-brand video content that performs. From big-picture planning to the freckles of a campaign, Ashelin brings cohesion to the chaos and keeps every piece pulling in the right direction.

What sets Ashelin apart is how seamlessly she connects the tactical to the strategic. She doesn’t just check boxes—she makes sure every effort ladders up to a larger goal. Her work helps clients show up in the right places, with the right message, at the right time.

Susi Silesky

Founder & Brand Architect

As the founder of Silesky Marketing, Susi brings more than 30 years of brand strategy and marketing expertise to the table. Her experience spans ambitious startups, global enterprises, nonprofits, and household-name retailers.

Susi is most energized when she’s helping business owners find their voice, shape their story, and build a brand that reflects their vision and gets the results they deserve.

What sets her apart is her deep understanding of entrepreneurs. She’s built a career not just on strong campaigns, but on building genuine relationships. That blend of empathy and expertise is what makes her work both effective and meaningful.

Susi has led successful marketing initiatives across industries—from healthcare and legal to real estate, B2B tech, and pharma. She’s fluent in French, conversational in Spanish, and skilled at translating complex ideas into clear, compelling brand stories.