People Operations Partners

Strategic Digital Advertising Stoner Benefits and People Ops Partners We partnered with fitzpatrick leary and szarko to engineer a comprehensive linkedin advertising strategy focused on high-value lead generation. From the initial ideation phase, we developed a narrative that highlighted the firm’s authority, translating that vision into compelling copy and sophisticated design. Our strateg leveraged data-driven targeting to ensure these assets reached the clients target audience, resulting in a cohesive campaign that effectively cut through the noise to drive qualified leads and growth for the client. Project Start Date October 2025 Deliverables Linkedin Advertising for Lead Generation Brand Fonts FF Meta Georgian abcdefghijklmnop… 0123456789 Aa Montserrat abcdefghijklmnop… 0123456789 Aa Brand Colors #607D98 #2A2A2A #F4F5F6 https://sileskymarketing.com/wp-content/uploads/2025/06/Branding-Video-Odies-Booze-Box.mp4 Our Secret Sauce? Crafting a Fresh Take on a Local Classic Next, we designed a clean, mobile-optimized website that highlights their inviting space and award-winning menu. We even partnered with a local videographer to capture organic footage of their food, team, and ambiance—bringing their story to life with authenticity and flavor. The result: a polished digital presence that feels as personal and engaging as their dining experience—positioning Perry’s for continued loyalty and new growth, all while staying true to what’s made them a go-to for decades. A refreshed brand can do more than modernize appearances—it can reignite enthusiasm, build customer loyalty, and position a business for future growth. Every touchpoint was reimagined to feel intentional and elevated, from website layout and photography to tone of voice and digital functionality. By merging design with strategy, we helped Perry’s present a more polished and engaging face to the world—one that feels just as welcoming as their famous dishes. No Post Available No Post Available

Ally Mac

Strategic Digital Advertising Fitzpatrick Leary and Szarko We partnered with fitzpatrick leary and szarko to engineer a comprehensive linkedin advertising strategy focused on high-value lead generation. From the initial ideation phase, we developed a narrative that highlighted the firm’s authority, translating that vision into compelling copy and sophisticated design. Our strateg leveraged data-driven targeting to ensure these assets reached the clients target audience, resulting in a cohesive campaign that effectively cut through the noise to drive qualified leads and growth for the client. Project Start Date October 2025 Deliverables Linkedin Advertising for Lead Generation Brand Fonts FF Meta Georgian abcdefghijklmnop… 0123456789 Aa Montserrat abcdefghijklmnop… 0123456789 Aa Brand Colors #607D98 #2A2A2A #F4F5F6 https://sileskymarketing.com/wp-content/uploads/2025/06/Branding-Video-Odies-Booze-Box.mp4 Our Secret Sauce? Crafting a Fresh Take on a Local Classic Next, we designed a clean, mobile-optimized website that highlights their inviting space and award-winning menu. We even partnered with a local videographer to capture organic footage of their food, team, and ambiance—bringing their story to life with authenticity and flavor. The result: a polished digital presence that feels as personal and engaging as their dining experience—positioning Perry’s for continued loyalty and new growth, all while staying true to what’s made them a go-to for decades. A refreshed brand can do more than modernize appearances—it can reignite enthusiasm, build customer loyalty, and position a business for future growth. Every touchpoint was reimagined to feel intentional and elevated, from website layout and photography to tone of voice and digital functionality. By merging design with strategy, we helped Perry’s present a more polished and engaging face to the world—one that feels just as welcoming as their famous dishes. No Post Available No Post Available

Perry’s Restaurant

Web Development Perry’s Restaurant To reintroduce Perry’s Restaurant to the digital age, we set out to modernize their brand while honoring the charm and legacy that made them a neighborhood favorite. We began with a complete brand refresh—refining the logo, typography, and color palette to feel updated but familiar. The new identity captured their welcoming atmosphere, Greek family history, culinary pride, and local roots in Odenton, MD. Since 2023 Deliverables Branding ▪ Web ▪ Collateral ▪ Consulting Brand Fonts FF Meta Georgian abcdefghijklmnop… 0123456789 Aa Montserrat abcdefghijklmnop… 0123456789 Aa Brand Colors #607D98 #2A2A2A #F4F5F6 Our Secret Sauce? Crafting a Fresh Take on a Local Classic Next, we designed a clean, mobile-optimized website that highlights their inviting space and award-winning menu. We even partnered with a local videographer to capture organic footage of their food, team, and ambiance—bringing their story to life with authenticity and flavor. The result: a polished digital presence that feels as personal and engaging as their dining experience—positioning Perry’s for continued loyalty and new growth, all while staying true to what’s made them a go-to for decades. A refreshed brand can do more than modernize appearances—it can reignite enthusiasm, build customer loyalty, and position a business for future growth. Every touchpoint was reimagined to feel intentional and elevated, from website layout and photography to tone of voice and digital functionality. By merging design with strategy, we helped Perry’s present a more polished and engaging face to the world—one that feels just as welcoming as their famous dishes. Prev Next

Nechelle Robinson, Realtor

Brand Evolution & Market Presence Nechelle A. Robinson REALTOR, ABR, SFR, SRES, CPRES & Certified Senior Advisor (CSA) With more than 20 years in Maryland’s real estate market, Nechelle A. Robinson came to us ready to elevate her visibility. She wasn’t launching something new—she was leveling up. Together, we set out to build a brand presence as credible, warm, and experienced as she is. Since February 2020 Deliverables Branding • Creative • Web Development • SEO • Email Marketing • Advertising Social Media Brand Fonts Horsham – Serial abcdefghijklmnop… 0123456789 Aa Montserrat abcdefghijklmnop… 0123456789 Aa Brand Colors #204199 #fdba12 #ffffff The Strategy Building a NameThat Works Harder Nechelle’s new brand identity needed to do more than look good—it had to reflect her trusted reputation and specialized approach to senior and probate real estate. From logo and visual identity to a professional website, we created a cohesive system that gave her brand clarity, consistency, and presence. We developed SEO-optimized content, social media templates, and email campaigns that kept her top of mind with both clients and referral partners. Every detail was crafted to reinforce trust and showcase her deep roots in the community. Prev Next

Steller Renovations

Creative Launch Steller Renovations When we first met Steller Renovations, the owner was skilled in his service with no brand recognition. He needed a brand that matched the craftsmanship, care, and style of his high-end work. So we built one from scratch. Since Feb. 2022 Deliverables Branding ▪ Web ▪ Collateral ▪ Consulting Brand Fonts Montserrat abcdefghijklmnop… 0123456789 Aa Raleway abcdefghijklmnop… 0123456789 Aa Brand Colors #152964 #cccccc #F3F6FF Our Approach The Making of a Stellar Brand https://sileskymarketing.com/wp-content/uploads/2025/06/Steller-Renovations-42125.mp4https://sileskymarketing.com/wp-content/uploads/2025/06/Steller-Renovations-05222025.mp4https://sileskymarketing.com/wp-content/uploads/2025/06/Steller0923.mp4 From day one, our focus was clear: develop a brand that matched the craftsmanship and integrity behind every Steller project. We partnered closely with the owner to shape not just a new look, but a full identity system—from logo and palette to tone of voice and visual storytelling. We brought the brand to life with a sleek, responsive website designed to build trust and showcase their impressive body of work. Then, we coached the owner through producing authentic, engaging social videos that brought the owner’s personality to the forefront—driving engagement and converting viewers into leads. The result? A high-end brand that looks polished, feels personal, and has become a magnet for the kind of clients Steller Renovations was built to serve. Prev Next

The Bourbon Club

Event Marketing The Bourbon Club Since March 2023 Deliverables Branding ▪ Web ▪ Collateral ▪ Event Consulting Brand Fonts Arvo abcdefghijklmnop… 0123456789 Aa Vidaloka abcdefghijklmnop… 0123456789 Aa Brand Colors #d4ae68 #0b1c3b #f8f7f4 From Pour to Presence Building a Brand That Opens Doors The Bourbon Club began as a gathering of bourbon enthusiasts. Today, it’s a recognized platform where professionals network, socialize, and elevate their business brands. We partnered with The Bourbon Club to develop a cohesive brand identity that reflects its sophisticated yet approachable nature. Crafting a user-friendly leads-generating landing page, we’ve ensured every touchpoint communicates the club’s essence. Our efforts extended to enhancing their digital footprint through strategic SEO, engaging social media content, and targeted email campaigns. This cross-channel approach has not only increased event attendance but also solidified The Bourbon Club’s reputation as a premier networking hub. Prev Next

Highland Veterinary

Creative Launch Highland Veterinary When a second-generation owner—an Air Force veteran—stepped in to carry forward his father’s veterinary practice, he brought new energy, vision, and heart. Highland wasn’t just a hospital; it was a fixture in the local community. With the founder’s passing, the family needed more than a marketing lift—they needed a partner to help them preserve what made Highland special, while confidently moving it forward. Since Nov 2021 Deliverables Branding ▪ Web ▪ Collateral ▪ Social Media • Consulting Brand Fonts Gotham Black abcdefghijklmnop… 0123456789 Aa Gotham Book abcdefghijklmnop… 0123456789 Aa Brand Colors #ef4d82 #2f1853 Our Strategy Carrying on Family Values We shaped a brand that feels joyful, personal, and unmistakably Highland. The playful new logo—an homage to the original owner’s days in the circus—paired with a warm, approachable color palette, set the tone for their first-ever website and social media presence. Every detail was crafted to reflect compassion, connection, and community spirit. The result? A fresh, modern identity rooted in legacy—one that carries across print, digital, and local touc-hpoints. Today, Highland’s brand doesn’t just look cohesive—it honors where they’ve been while boldly embracing what’s ahead. Prev Next

The Window Store Ormond Beach

Lead Generation Window Store The Window Store, based in Ormond Beach, Florida, partnered with our team to make a bold shift in their brand visibility and lead-generation strategy. We designed and launched a new website that highlights their high-performance products and streamlined user experience. In parallel, we developed a fresh series of print ads for local publications, a targeted Google Ads campaign, and a local SEO strategy to boost regional discovery. Combined with ongoing marketing consulting, this multi-channel approach delivered a cohesive, high-impact presence that’s driving qualified leads and elevating their reputation across the market. Since September 2023 Deliverables Consulting • Digital Marketing • Web • Social Brand Fonts Rajdhani abcdefghijklmnop… 0123456789 Aa Rubik abcdefghijklmnop… 0123456789 Aa Brand Colors #2353A0 #E0D51B #000000 #FFFFFF Prev Next

Scott the Fix it Guy

Lead-Capture Scott the Fix-It Guy Our client came to us with one simple goal: attract more local clients. With no existing website and no set expectations, he put his trust in our strategy—and we got to work. Since January 2025 Deliverables Strategy • SEO • Landing Page Brand Fonts Helvetica abcdefghijklmnop… 0123456789 Aa Brand Colors #F1C33E #B62018 #1AADC7 #FFFFFF The Results Turning Clicks Into Clients We recommended a hyper-local approach: build out his Google Business Profile, implement a smart Local SEO plan, and design a high-converting landing page that not only captured leads but gave him a real digital presence for the first time. In a saturated market, we knew he needed to stand out—so we crafted a bold, mobile-first design that made it easy for homeowners to connect and schedule a service. The results? Within the first 15 days, he was receiving warm leads—and closing new business. Prev Next

Breza Law

01 Cross-Channel Marketing Breza Law When the managing partner set out to launch Breza Law, he came to us with a clear mission: build a bold, standalone brand that reflected the firm’s established reputation in construction, real estate, transactional law, and eminent domain. He wanted a visual identity that was modern and competitive—one that would signal professionalism, precision, and a forward-thinking approach from the very first impression. Deliverables Consulting • Branding • Digital Strategy • Content Marketing • Social Media • Web • Legal Marketing Brand Fonts Bebas Neue abcdefghijklmnop… 0123456789 Aa Montserrat abcdefghijklmnop… 0123456789 Aa Brand Colors #1A243F #144A95 #6092DE #F3F4F5 02 Our Approach A Legacy of Experience.A Brand Built for Now. We developed a cohesive brand identity that reflects Breza Law’s primary practice areas of construction, real estate, transactional law, and eminent domain. Every design decision—from the bold color palette to the clean, modern typography—was made to convey strength, clarity, and trust. The new branding became the foundation for a custom website designed specifically to be professional, easy to navigate— and make it simple for the firm to expand its practice areas while maintaining an online space for clients to learn more and reach out to the firms attorneys with ease. From there, we expanded the brand’s reach with social media posts and a blog strategy that positioned the firm as both visible and valuable. That content-driven approach helped drive significant traffic to the site. Prev Next

KG Strategic

Creative Launch KG Strategic Consultants We partnered with KG Strategic a brand-new start-up looking to establish a full professional identity and online presence. From the ground up, we crafted a cohesive identity system—beginning with a bold, custom logo and extending through typography, color palette, and voice. We then designed and developed a clean, high-impact website that showcases their expertise while remaining user-friendly and visually refined. From branded collateral and pitch decks to ongoing creative consulting, our work with KG is rooted in strategy—and built to grow alongside them. Since March 2025 Deliverables Branding ▪ Web ▪ Collateral ▪ Consulting Brand Fonts Bebas Neue abcdefghijklmnop… 0123456789 Aa JOST abcdefghijklmnop… 0123456789 Aa Brand Colors #1A553A #F2B705 #F3F6FF Our Approach Launching a Brand with Purpose To truly bring the KG brand to life, we focused on unifying strategy, story, and design. The challenge: create a brand that could operate at the intersection of heart and logic—positioning KG as both a trusted advisor and a mission-driven partner for nonprofits. We began by refining their messaging—clarifying the language around their services and impact. From there, we translated that voice into a visual identity that speaks volumes: confident typography, a stable geometric mark, and a grounded color palette that reflects growth and trust. Every element—from logo and fonts to layout and color—was built to work cohesively across web, collateral, and consulting presentations, so that no matter the platform, the KG experience feels intentional, strategic, and distinct. Prev Next

Aizaz Ul Hassan

Sr. Graphic Designer & Web Developer

Aizaz has been the driving force behind Silesky’s web development for over 5 years. As both a graphic designer and UI/UX developer, he brings a rare mix of technical precision and creative clarity to every project. What sets Aizaz apart is his ability to understand and interpret the assignment—no extra hand-holding, just sharp instincts and calm professionalism. When timelines are tight and expectations are high, Aizaz is the teammate you want in your corner.

Creative and detail-oriented, Aizaz builds clean, modern websites that marry style with substance. From intuitive flows to scalable layouts, his work consistently delivers digital experiences that perform as well as they look. With every project, Aizaz ensures the design feels effortless for users and does the heavy lifting for the brand.

Off the clock: It's an ongoing mystery.

John Sindorf

Director of Strategic Alliances

John believes most businesses don’t need more vendors, they need the right strategic partners.

With decades of experience helping small and mid-sized organizations grow, John specializes in connecting business leaders with the expertise they need to overcome challenges, strengthen operations, and scale with confidence. Whether the conversation centers on sales strategy, marketing, AI, or operational efficiency, his focus is always the same: identifying the right solution for the business, not simply adding another service provider.

Known for his relationship-first approach, John builds partnerships rooted in trust, practical guidance, and measurable outcomes. He helps business owners simplify complex decisions, align the right resources, and spend less time managing vendors and more time leading the businesses they’ve worked so hard to build

Off the clock: You’ll likely find John networking over coffee, strengthening relationships, and proving that the best business opportunities still begin with genuine conversations.

Kiki DeVane

Marketing Operations Manager

From Capitol Hill to the Content Calendar. The Filibuster Didn't Make the Cut.

Kiki started her career trying to change the world through legislation. She pivoted to marketing after realizing a well-built website could do it faster. What followed was a stretch across event marketing, federal communications, and sponsored content for some of the world's most recognizable brands, enough range to make her what the industry calls a utility player, which mostly means she can do the thing no one else wants to do and make it look intentional.

At Silesky Marketing, her job is to make sure the right work gets to the right person at the right time. When something tries to fall through the cracks, she's already caught it.

Off the clock: Somewhere between a passport stamp and a paintbrush.

Meital Abraham

Market Expansion & Social Media Strategist

Compulsive Jazz Hands

Meital studied fine art, advertising, and philosophy before adding stand-up comedy to the mix, which is either a very strange combination or the exact right training for social media strategy. Comedy teaches you to read a room, adapt to shifting audience energy, and deliver a punchline precisely when it matters. Misread a crowd on stage, and you get silence. Misread it in an algorithm, and it shows in the metrics. Her first corporate accounts were a cemetery, a law firm, and an IT company. She figured them all out.

Off the clock: Currently finding new ways to bedazzle herself and dazzle the audience.

Mya Stengel

Content Developer

Organizing Her Bookshelf = Organizing Her Life

Mya spent years working on her written prose only to pivot into writing for film in Hollywood. She went as far as to work in the film development department at Blumhouse before transitioning to content marketing. What she brought from the development room is the Hollywood standard. Never negotiate. Every draft has a skeleton before it gets a voice. To Mya, every client is a new protagonist to study. Her job is to entirely disappear into a brand's architecture, making the final copy sound authentically like them.

Off the clock: She's in the movie theatre, patiently waiting for Nicole Kidman to remind her that heartbreak feels good in a place like this.

Ashelin Walker

Digital Growth Strategist

The Human Embodiment of a Zen Garden

Before Ashelin was in Google Analytics, she was managing a fast-paced cafe. When the POS system crashed 20 minutes before doors opened, she rebooted it, rerouted the payment terminal, and had the register running before the first customer arrived. That same instinct drives every digital campaign she manages at Silesky Marketing today. She tracks algorithmic shifts, adjusts budgets in real time, and ensures clients see the concrete numbers behind every strategic decision.

Off the clock: She’s likely baking… What? it is a mystery she refuses to solve for us.

Susi Silesky

Founder & Brand Architect

Thinks in two languages. Solves problems in one.

Susi has spent more than 30 years helping clients see what's possible, and clearing the path to get there. She founded Silesky Marketing in 1996 after her early career in Paris, where she worked as the American liaison at S3C Groupe de Communication Souham, working on large-scale marketing campaigns for Sara Lee, Gillette, and Tiffany and Co.

Helping American brands navigate language and cultural differences taught her something that's shaped every engagement since: businesses often struggle to see themselves the way customers do. When she's not in client strategy, she's watching French films, which after thirty years of brand voice reviews pulls her out of English completely.

Off the clock: Scouting for strangers…or as she calls them, her new best friends.